Hard Market Resources

When insurance premiums increase, and coverage is more difficult to place-- we are in a hard market. Now, more than ever, your clients want an experienced and trusted advisor by their side.

Because we know you are facing more challenges then usual, we've brought together resources to help get you through this market. Our Hard Market Toolkit is a comprehensive guide that has been crafted by independent insurance agents who have successfully navigated through challenging markets. Find resources to help you streamline a plan, communicate effectively, handle tough questions, and ultimately retain clients.

Best of all, this guide and corresponding resources are free to Big "I" member agencies and their staff members, courtesy of Trusted Choice, the national brand for independent insurance agents.

Here's what's inside:

  • Explanation of market conditions
  • Expert advice from independent agents on surviving a hard market
  • Communication timeline to keep your agency on track
  • Customizable remarketing strategy (fillable pdf)
  • Expertly crafted renewal process outlines for personal and commercial lines
  • Talking points and email templates for client communications
  • Frequently asked questions from insurance consumers
  • Creative to help your agency standout (customizable videos and graphics)

PLUS, you'll find supporting resources including:

  • Renewal Forms for Personal, Commercial, and Farm Insurance
  • Remarketing Forms
  • Email Scripts
  • New Business Fill-in Forms for Personal and Commercial Lines
  • A creative campaign including videos, graphics, social media contact and digital display ads